RIP to the 2024 vibes that couldn’t go the distance in 2025.
New year, new cycle of aesthetic churn. As we step into 2025, the graveyard of trends is already looking full – not because they were all bad, but because culture is now built for rapid decay.
What thrives isn’t always what’s good – it’s what adapts, evolves or refuses to die.
So, let’s pour one out for the movements, moments and micro-eras that didn’t survive the transition. Here’s what didn’t make it – and why:
Girl Dinner
Time of Death: Mid-Q4 2024
Cause: Capitalist overexposure
At first: It felt like a cheeky win for femininity on its own terms – anti-meal, anti-diet culture, a plate of vibes.
But then: Brands tried to package it, grocery stores made literal “Girl Dinner” aisles, and suddenly the aesthetic turned into a stereotype.
2025 Take: We’re in a collective re-centering around real nourishment – emotional, communal and yes, sometimes edible.
Beige-Core Everything
Time of Death: November 2024
Cause: Monochrome fatigue
At first: Neutral tones were the palette of peace — minimalism, “clean girl,” and lifestyle content that whispered wealth.
But then: It got boring. Every product line, ad, and influencer looked like a Glossier showroom on Xanax.
2025 Take: Color is back. Personality is back. Being “beige” now signals fear, not taste.
Corporate-Core
Time of Death: December 2024
Cause: We remembered we hate work
At first: Pinstripes, boxy blazers, and office wear got reclaimed as fashion.
But then: It got… meta. People cosplayed capitalism while burning out behind the scenes. And as labor movements grew louder, dressing like the system didn’t feel cute anymore.
2025 Take: Workwear is still around — but now it’s got edge. Think: union-core, artist-at-work, soft rebellion.
Kidult Culture
Time of Death: Soft fade
Cause: Market oversaturation
At first: Adults reclaiming childlike joy — jelly sandals, snack-core, Lisa Frank revival — felt freeing.
But then: It got absorbed by nostalgia capitalism. Brands pushed infantilized aesthetics without the substance, and it started feeling less like play and more like regression.
2025 Take: Joy is still cool. But childishness without depth? Out.
Hyperhaul Culture
Time of Death: Final breath in early January
Cause: Collective eco-anxiety
At first: Hauls = content gold. More = better.
But then: Sustainability became more than a buzzword. Gen Z’s love affair with resale, upcycling and anti-consumption culture finally hit critical mass.
2025 Take: Curation > accumulation. Owning less but knowing more is the new flex.
Final Word: Trends die. Influence doesn’t.
The real players in culture aren’t chasing virality – they’re curating resonance.
The question isn’t “What’s next?” It’s: What sticks?
Leave a Reply